There's a new guy in town and his name is Hugo

There’s a new guy in town and his name is Hugo

Written by guest 21 September 2011 12 Comments

Hugo is exactly my type. He’s not too sweet. He’s not too bitter. And it was love at first sip. We first met in Munich this spring, although originally, he’s from Austria. And when we met again in Innsbruck this August, I totally fell for him.

Hugo (pronounced WHO-GO) is the perfect cocktail for hot summer nights. And days. And sunny days in early autumn when you still can sit outside. It’s fresh and sparkling and while one sip is enough to enhance girlish giggling (it is for us, but then again, we do giggle a lot), you can easily have at least 3 without getting drunk.

Hugo was invented in Tirol (Austria) which is very close to South Tirol (Italy), where Aperol Spritz originally comes from (thanks Irene for the hint). Aperol what? Yeah, forget about that one, that drink is so 2009. This is a new area of fashionable, alcoholic fizzy-drinks. Hugo was created in 2010 and since then, he’s been on his way to conquer the rest of Europe and potentially even the whole world. That is, if gin&tonic will finally get out of the way.

So how to mix this lovely summery cocktail?

You need:

prosecco

sparkling water

fresh mint

elderflower syrup

a huuuuge white wine glas and some ice cubes.

Fill the glas with Prosecco and ice cubes, add as much mint leaves as you want, a bit of the elderflower syrup and a dash of sparkling water. And then: ENJOY.

I bet you’ll also fall in love with Hugo once you’ve met. The Travelettes are all over this one… (he’s actually moved into the office fridge). Prost!

Tags: cocktails, drinks, hugo

12 Comments »

Lisa said:

But limes are essential too! Hugo would be way to sweet (for my taste) without them

# 21 September 2011 at 5:25 am

lou said:

OH i had a good sip of hugo 3 weeks ago at a street fest here in frankfurt and thought it’s really sweet. maybe there was too much sirup in there. when i read this recipe (i really didn’t know what i was ordering but thought it would be cool to try something new) it sounds super refreshing, indeed. must try this at home! great tip!

# 21 September 2011 at 8:36 am

Irene said:

Italians would kill you for declaring the Aperol Spritz an Austrian invention.

# 21 September 2011 at 8:41 am

Christine from christineinspain.com said:

Hugo looks amazing!!

# 21 September 2011 at 8:56 am

Yvonne said:

@Irene: OH! Thanks for the hint!
@Lisa, Lou, Christina: Cheers girls! And yes, some also do add limes. But we like our Hugo just like they serve it in Innsbruck.

# 21 September 2011 at 12:26 pm

Caanan @ No Vacation Required said:

I will take two, thank you.

# 21 September 2011 at 2:46 pm

Nomadic Samuel said:

I’ll take 3

# 21 September 2011 at 10:28 pm

Sophie said:

Can’t believe I haven’t met Hugo yet…

# 22 September 2011 at 12:49 am

Weltenbummler*in said:

They drink Aperol Spritz at least since 2007 in Italy. Or even longer?

# 22 September 2011 at 6:37 am

Raymond @ Man On The Lam said:

I do like to girlish giggle every now and then. Sign me up!

# 22 September 2011 at 9:40 am

Yvonne said:

@Weltenbummler*in you’re right, Aperol Spritz was created few years ago but it was veeeeeery popular in 2009.
@Raymond, Sophie, Samuel, Canaan let’s have a virtual Hugo party. RIGHT NOW. Cheers!

# 22 September 2011 at 2:07 pm